BOB WALDREP | Founder & President

Bob has been engaged in cultural apologetics, with an emphasis on new religious movements, since 1993.

Through the years, he has observed and addressed cultural trends that have altered various elements of our society; especially, as pertains to matters of faith and spirituality.

In early 2008, Bob founded the Crosswinds Foundation to serve as a resource for those individuals and organizations being impacted by new and different emerging cultural trends.

Bob has been helping people navigate the questions of faith for decades.

In the late 1980s, Bob began serving on the Advisory Board of Watchman Fellowship, a nonprofit organization that researched and addressed the growth of new religious movements, and joined its staff in 1993.

He served at Watchman for fifteen years in several roles, including State Director of Alabama and as the national Vice-President. During that time, he also served for over ten years as the Executive Director of Evangelical Ministries to New Religions.

Bob has written numerous articles about cultural and spiritual trends and has been recognized as an authority in this area.

Bob is the author of Spiritual Buffet. He coauthored The Truth Behind the Secret, (Harvest House), is a contributor to The Popular Encyclopedia of Apologetics (Harvest House) and The Complete Evangelism Guidebook (Baker Books), and he scripted the documentary The Da Vinci Code Revealed.

He has appeared as an expert commentator for print, radio, television and Internet media, locally, nationally and internationally– including appearances on ABC’s World News Tonight, ABC’s Night Line, MSNBC with Brian Williams, CNN;, NHK-TV Tokyo, USA Today, Time, Newsweek, and Christianity Today.

Bob is a graduate of Jacksonville State University (B.S. in Secondary Education, emphasis in social studies and the arts) and Birmingham Theological Seminary (Masters in Religious Education).

In 2018 Bob launched Centers of Hope as part of Crosswinds Foundation.

This is an effort to provide continuing resources to veterans and their families who are trying to recover from the effects of PTSD and Moral Injury. As part of this effort, he coauthored Warrior Hope, Basic Training for Living on Mission, the Warrior Hope Leader’s Guide, Hope for the Warrior Family and DisEntangled: Warriors, Hope, Faith.

In the early days of Crosswinds, Bob envisioned shooting a documentary and then selling it to fund additional projects. That would be part of the “finanical engine” to keep Crosswinds moving forward.

However, after watching the raw footage that became Invisible Scars, he said to the film crew, “We can’t sell this. We need to give this away and help as many people as possible.”

That was in 2011, before streaming platforms matured (and most people were still using DVDs). Though the films are now available for streaming, the DVDs remain available and, to date, over 100,000 have been shipped to veterans and their families at no charge.

Bob continues speaking, leading training events, and developing resources at Crosswinds.